Promotion
Targeted Direct Mail Campaign
More than 15,000 benefits-oriented marketing pieces will be sent to leading Public Works Officials, Fleet Specialists, Grounds Maintenance Supervisors and Transportation Managers.
Advertising
More than a dozen ads will be be placed in the marketing cycle for this show, including multi-page preview and registration sections in leading industry publications.
Public Relations
APWA supports a major PR effort that results in feature editorials in trade and business publications. Plus, we’ll capture the local and regional media with concentrated efforts.
Web Marketing
Our website is the definitive resource for members of the public works community. Exhibitor listings, registration information and educational sessions will be posted on apwa.net. You can link directly to the 2010 APWA North American Snow Conference webpage with a logo for your website.